EITC Awareness Day was January 29, 2016!

EITC Awareness Day – 10th Anniversary

EITC Awareness Day was January 29, 2016!

It’s not too late to get involved!

See how below…

Each year, IRS joins partners nationwide to launch the EITC Awareness Day outreach campaign to ensure that millions of low-and moderate-income workers get the credit they deserve and get it right. The IRS invites community organizations, elected officials, state and local governments, schools, employers, and other interested parties to join a national grassroots effort on EITC Awareness Day to spotlight EITC.

EITC Awareness Day seeks to generate extensive news media coverage on a specific day (or days in close proximity) to increase awareness among potentially eligible taxpayers at the time most are filing their federal income tax returns. The event is a joint venture between IRS and its many partners and stakeholders. Intensive media coverage helps us reach the broadest possible range of eligible taxpayers, including the underserved populations and the newly eligible taxpayers.

This year marks the 10th anniversary of EITC Awareness Day and, in along with promoting EITC; the IRS will  provide information on other refundable tax credits that taxpayers may be eligible to receive. This includes the Premium Tax Credit, American Opportunity Tax Credit, and the Child Tax Credit.

IRS estimates four of five eligible taxpayers claim and get this important credit.  Best of all, EITC is a financial boost for working people and your local economy. EITC Awareness Day is January 29, 2016.  Join our outreach efforts and watch here for more information on the 2016 campaign and help promote over 40 years of EITC Awareness.

Reaching Out!

We need your help to capture the attention of those eligible for EITC and motivate them to explore whether they qualify. We also want to lead them to no-cost options for tax return help–volunteer tax assistance and Free File, direct them to additional credits they are entitled to, and make sure they get it right.

Join us in getting the word out to those who qualify but don’t file a tax return or miss the credits they deserve. Explore our Partner’s Outreach Toolkit for ideas and the products you need to get the word out. Or, see our Quick EITC Outreach kit highlighting some ideas and our key products.

There are millions of workers who miss out on the benefits of EITC each year either because they are newly qualified or don’t otherwise need to file. That is why this day is so important in reaching the one in five eligible workers who could but do not claim the credit.

Many tools and resources are available to support you:

More Resources:

See our Basic Marketing Materials for more products and ideas.–news releases, how to tips on writing a feature story or letters to the editor, and more.

See our Tried and True Tips for keeping taxpayers informed and raising their awareness of this very important credit

Find Information Specific to:

Find out how you can get involved in your community and increase EITC Awareness:

Contact your IRS relationship manager or e-mail us at partner@irs.gov
If you are affiliated with the government,see the Governmental Liaison Contact Page for more information

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